The Colorado Department of Transportation announced on Apr. 17 that it is offering discounted Uber ride credits to encourage safe transportation during Denver’s Mile High 420 Festival, which is expected to attract large crowds.
The initiative aims to reduce impaired driving incidents related to cannabis consumption, a significant concern during the annual celebration. According to the department, approximately one in three traffic deaths in Colorado involves an impaired driver, and in 2024 there have been 45 fatalities involving at-fault drivers suspected of cannabis impairment.
To help prevent these incidents, CDOT has partnered with AAA Colorado to provide a $10 Uber ride credit for residents through April 21. The discount code RKFCDEQJUJ can be added to an Uber wallet or accessed via ubr.to/4e0D5Bb before requesting a ride. Additional options include public transportation or designating a sober driver.
“Driving under the influence of any form of cannabis impairs the judgment and motor skills necessary to drive safely,” said Col. Matthew C. Packard, chief of the Colorado State Patrol. “And, if you choose to combine THC with alcohol, this amplifies the risk you create on the roadways. Even if you don’t feel high, make the smart choice and use a rideshare, take public transit or call a sober friend. Law enforcement doesn’t issue warnings to impaired drivers. It’s not worth the risk to get behind the wheel after consuming cannabis.”
CDOT Director of Transportation Safety and Risk Management Darrell Lingk also said: “Whether you’re celebrating at the Mile High 420 Festival in Denver, heading up to Red Amphitheater or just spending time at a friend’s house this 420, remember, the impairing effects of THC can last eight hours or longer… Plan ahead if you’re consuming and don’t drive. If you feel different, you drive different.”
Representatives from CDOT will attend this year’s festival at Civic Center Park with an educational booth offering information about laws regarding driving under influence and providing $10 Uber ride credits for attendees who visit their booth.
AAA Regional Director Skyler McKinley said: “AAA is proud to partner with CDOT to keep cannabis consumers safe during this year’s 420 events… Your freedom, driver’s license and safety aren’t worth the risk of driving high. Make the right call if you’re celebrating and plan a sober ride home.”
According to its official website, CDOT works statewide on integrated transportation solutions that improve quality of life for residents by delivering effective multi-modal systems that transport people and goods safely while supporting environmental standards in Colorado. The department oversees infrastructure including interstates, U.S., state highways as well as aviation grants. Shoshana Lew serves as executive director. The agency operates across highway maintenance along with support for aviation and transit.
